{"product_id":"china-the-consumer-revolution-by-li","title":"China: The Consumer Revolution","description":"\u003cp\u003eA comprehensive analysis of China's burgeoning consumer market at a pivotal time in its economic development. Authored by Conghua Li in collaboration with the Deloitte \u0026amp; Touche Consulting Group, this book offers invaluable insights into the intricacies of Chinese consumer behavior and market trends in the late 1990s.\n\nThe volume garnered significant advance praise, cementing its status as a crucial resource for those looking to understand and engage with the Chinese market. Kenichi Ohmae hailed it as providing \"fascinating insight into what is happening in China's consumer market today,\" explaining \"the puzzles of the Chinese consumer in a way nobody has previously attempted.\"\n\nMark Mobius considered it \"one of the most incisive studies of China's consumer market,\" while John A. Quelch emphasized its \"invaluable and interesting insights on the most important Chinese consumer trends that are essential for MNCs to understand.\" Richard C. Bartlett called it a \"solid foundation for any marketer contemplating a China launch or expansion,\" and Professor Pedro Nueno praised it as \"the pioneering research of an insider\" showing \"what drives consumption in next century's first world economy.\"\n\nThis hardcover copy is in Good condition, without a dust jacket. The text is clean and accessible, making it an excellent resource for anyone interested in the foundational aspects of China's consumer economy and business strategies for the region.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eAuthor:\u003c\/b\u003e Li, Conghua; Deloitte \u0026amp; Touche Consulting Group\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003ePublisher:\u003c\/b\u003e Wiley\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eYear:\u003c\/b\u003e 1998\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eBinding:\u003c\/b\u003e Hardcover\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCondition:\u003c\/b\u003e Good\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eISBN:\u003c\/b\u003e 9780471248620\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wombats Book Nook","offers":[{"title":"Default Title","offer_id":52619564581147,"sku":"SCAN-19-346023FF","price":34.5,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1033\/6269\/1355\/files\/57_a0bf8c84-5a02-4621-b668-7e0bda7bc3c0.jpg?v=1784354515","url":"https:\/\/wombatsbooknook.com.au\/products\/china-the-consumer-revolution-by-li","provider":"Wombats Book Nook","version":"1.0","type":"link"}