{"product_id":"international-marketing-by-cateora","title":"International Marketing","description":"\u003cp\u003eA well-preserved copy of the Tenth Edition of Cateora and Hess's \"International Marketing\" from 1998. This classic textbook provides a comprehensive overview of global business strategies and marketing principles for students and professionals alike. Illustrated with numerous figures, charts, and tables pertinent to the subject matter.\n\nCondition: Paperback. Good condition. Minimal shelf wear to covers; binding remains solid. Pages are generally clean with occasional minor highlighting or marginalia, typical for a used textbook, but text remains perfectly legible.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cb\u003eAuthor:\u003c\/b\u003e Cateora, Philip R.; Hess, John L.\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003ePublisher:\u003c\/b\u003e McGraw-Hill Professional\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eYear:\u003c\/b\u003e 1998\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eBinding:\u003c\/b\u003e Paperback\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eCondition:\u003c\/b\u003e Good\u003c\/li\u003e\n\u003cli\u003e\n\u003cb\u003eISBN:\u003c\/b\u003e 9780071156738\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wombats Book Nook","offers":[{"title":"Default Title","offer_id":52619575001371,"sku":"SCAN-9-C135EE0B","price":30.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1033\/6269\/1355\/files\/57_f758a312-52ae-40d5-8b95-d4dbd9ad0eab.jpg?v=1784354733","url":"https:\/\/wombatsbooknook.com.au\/products\/international-marketing-by-cateora","provider":"Wombats Book Nook","version":"1.0","type":"link"}